First Man Moon

President John F. Kennedy's 1961 speech to the US congress is a masterclass in vision and mission statement creation, goal setting and the art of persuasion.

There is much to learn here for any student of personal development. In this article I will describe how this example mission statement derived its power and impact from its inclusion in an overall plan.

The beginning of the speech reminds people of the geopolitical background around the ideological conflict (primarily) between the US and the Soviet Union and sets the 'Man On The Moon' goal in the context of the unknown national and strategic implications of an eventual 'space race winner'.

Reading the opening paragraph today I am struck by how its depiction of 2 superpowers preparing to go head-to-toe in space creates a subtle psychological tension in anyone who hears or reads it.

What if they win? What if we win?

This tension engages interest in hearing the additional details of the Soviets current achievements and also sets the scene for the President to present what must be one of the boldest ever uses of public accountability in "goal setting":

"First, I believe that this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the Moon and returning him safely to the Earth."

There is an inspiring fusion in this sentence of national and individual pride, ambition and collective responsibility.

The President outlined other goals in his speech but it is this one which captured the imagination of a nation.

So when does a goal become a mission statement? I think the best indicator is when the goal appeals to everyone so much that they treat it as their own.

The 'Man On the Moon' goal/vision clearly met this criteria and became embedded in the consciousness of millions for many tough but exciting years. And throughout the triumphs and the tragedies to that amazing day in 1969 when Neil Armstrong finally put his foot on the lunar surface!

If your mission statement can evoke even a fraction of what President Kennedy's did over 4 decades ago, you will be on your way big time!

For more on creating powerful vision statements, personal mission statements and goal setting, download my FREE report: "Discover How To Create Incredible Yet Reachable Goals". Goal Setting Report

Mark McClure is the Asia-Pacific region's leading 'change-the-game' career coach.
Example Mission Statement Article

if neal armstong was the first man to step on the moon, then who was holding the camera?

the first man on the moon was black!!!!
the camera guy!!!!!

no recognition!!!

F'n caucausoids!!!

I was holding the camera!!!!

i saw it all.

then i drove back home later that day.....




FIRST MAN ON THE MOON  1969 APOLLO 11  US Postage Stamp Mint
FIRST MAN ON THE MOON 1969 APOLLO 11 US Postage Stamp Mint

$1.09
10d 18h 42m remaining

APOLLO 11 MOON LANDING FIRST MAN ON MOON 1969 FLEETWOOD FIRST DAY COVER
APOLLO 11 MOON LANDING FIRST MAN ON MOON 1969 FLEETWOOD FIRST DAY COVER

$9.95
23d 12h 35m remaining

Apollo 11 Moon Landing Coin Vintage First Man on the Moon Coin July 16 24 1969
Apollo 11 Moon Landing Coin Vintage First Man on the Moon Coin July 16 24 1969

$7.99
26d 23h 44m remaining

First Man On The Moon 50th Anniversary Stamp  Dollar Coin Set
First Man On The Moon 50th Anniversary Stamp Dollar Coin Set

$3.95
29d 14h 40m remaining

Apollo 11 First Man on the Moon Dual Postmarks Washington Stamp First Day Cover
Apollo 11 First Man on the Moon Dual Postmarks Washington Stamp First Day Cover

$8.99
24d 3h 19m remaining

First Man On The Moon  1969 APOLLO 11  FULL SHEET  US POSTAGE STAMP MINT
First Man On The Moon 1969 APOLLO 11 FULL SHEET US POSTAGE STAMP MINT

$26.99
14d 16h 51m remaining

First Man on the Moon Apollo 11 First Day of Issue Stamp Presentation
First Man on the Moon Apollo 11 First Day of Issue Stamp Presentation

$0.99
4d 22h 33m remaining

The Franklin Mint First Man On The Moon 40th Anniversary One Dollar Coin Colored
The Franklin Mint First Man On The Moon 40th Anniversary One Dollar Coin Colored

$19.00
22d 14h 27m remaining

Vtg 1969 APOLLO 11 First MAN MOON AMERICAN FLAG PIN Patriotic Brooch ORIG CARD
Vtg 1969 APOLLO 11 First MAN MOON AMERICAN FLAG PIN Patriotic Brooch ORIG CARD

$69.99
5d 22h 17m remaining

FIRST MAN ON THE MOON Lot First Day Issue Stamp 1969  NASA Photos space
FIRST MAN ON THE MOON Lot First Day Issue Stamp 1969 NASA Photos space

$34.99
29d 17h 20m remaining

3 Apollo 11 Mission Mans First Landing On The Moon July 20 1969 Coin Blemishes
3 Apollo 11 Mission Mans First Landing On The Moon July 20 1969 Coin Blemishes

$6.50
12d 16h 51m remaining

1969 First Man on the Moon first day of issue stamped envelope
1969 First Man on the Moon first day of issue stamped envelope

$10.00
29d 13h 51m remaining



« Previous12345...89


Tagged with:

Filed under: Space Program Collectibles